privacy policy
Last updated on December 10, 2021
We i.e. "Blink Commerce Private Limited" (formerly known as Grofers India
Private Limited) (“Company”), are committed to protecting the privacy and
security of your personal information. Your privacy is important to us and
maintaining your trust is paramount.
This privacy policy explains how we collect, use, process and disclose
information about you. By using our website/ app/ platform and affiliated
services, you consent to the terms of our privacy policy (“Privacy
Policy”) in addition to our ‘Terms of Use.’ We encourage you to read this
privacy policy to understand the collection, use, and disclosure of your
information from time to time, to keep yourself updated with the changes
and updates that we make to this policy.
This privacy policy describes our privacy practices for all websites,
products and services that are linked to it. However this policy does not
apply to those affiliates and partners that have their own privacy policy.
In such situations, we recommend that you read the privacy policy on the
applicable site.
Should you have any clarifications regarding this privacy policy, please
write to us at privacy@blinkit.com
The collection, storage and use of information related to you
We may automatically store certain information including but not limited
to information about your web browser, IP address, cookies stored on your
device and other information about you based upon your behaviour on the
website. We use this information to do internal research on our users’
demographics, interests and behaviour to better understand, protect and
serve our users. This information is compiled and analyzed on an
aggregated basis. This information may include the URL that you just came
from (whether this URL is on the website or not), which URL you next go to
(whether this URL is on the website or not), your computer browser
information, your IP address, and other information associated with your
interaction with the website.
We may disclose personal information that we collect or you provide with
our group companies, holding, subsidiaries and affiliates, which are
entities under common ownership or control of our ultimate parent company
Zomato Limited.
We may also share your Mobile IP/Device IP with third party(ies) and to
the best of our knowledge, be-life and representations given to us by
these third party(ies) this information is not stored by them.
We also collect and store personal information provided by you from time
to time on the website/app. We only collect and use such information from
you that we consider necessary for achieving a seamless, efficient and
safe experience, customized to your needs including:
- To enable the provision of services opted by you;
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To communicate necessary account and product/service related
information from time to time;
- To allow you to receive quality customer care services;
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To undertake necessary fraud and money laundering prevention checks,
and comply with the highest security standards;
- To comply with applicable laws, rules and regulations;
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To comply with applicable laws, rules and regulations; and To provide
you with information and offers on products and services, on updates,
on promotions, on related, affiliated or associated service providers
and partners, that we believe would be of interest to you
Where any service requested by you involves a third party, such
information as is reasonably necessary by the Company to carry out your
service request, may be shared with such third party.
We also do use your contact information to send you notifications based on
the tasks allotted to you and also based on your interests and prior
activity. The Company may also use contact information internally to
direct its efforts for product improvement, to contact you as a survey
respondent, to notify you if you win any contest; and to send you
promotional materials from its contest sponsors or advertisers.
Contact Number Permission: By providing your contact number, you authorize
us to use it for internal purposes related to our transit app. This
includes managing driver information and facilitating communication
between drivers and users when necessary. Your contact number will remain
confidential and will not be shared with other users or utilized for any
promotional or marketing activities. We prioritize the privacy and
security of your personal information.
Further, you may from time to time choose to provide payment related
financial information (credit card, debit card, bank account details,
name, billing address, shipping address, phone number etc.) on the
website. We are committed to keeping all such sensitive data/information
safe at all times and ensure that such data/information is only transacted
over secure websites of approved payment gateways which are digitally
encrypted and provide the highest possible degree of care available under
the technology presently in use.
The Company will not use your financial information for any purpose other
than to complete a transaction with you. Additionally, your information
may be used to communicate with you, screen orders for potential risk or
fraud, use of preferences related information for advertising purposes and
site optimization.
Device information: We may need your device permission to get information
about your device, like OS (operating system) name, mobile network,
hardware model, unique device identifier, etc. Based on these inputs, we
intend to optimize your order experience and thereby serve you better.
Location: This permission enables us to give you the benefit of delivering
the product to your address and also to provide location specific deals
with personalized in-funnel experience.
With Other Users: If you are a delivery partner, this permission enables
us to verify your exact location information and locate your present
location to align you at the preferred region when you begin or engage in
a delivery and track the progress and completion of your trips.
This feature/permission helps in connecting the right delivery partner
with the right delivery opportunity and the path helps in computing the
right distance pay along with providing consumers visibility of delivery
partners location during delivery for address interventions.
SMS: If you allow us to access your SMS, we read your SMS to autofill or
pre-populate ‘OTP’ while making a transaction and to validate your mobile
number. This provides you a seamless purchase experience while making an
order and you do not need to move out of the app to read the SMS and then
enter it in the app.
Phone: The app requires access to make phone calls so that you can make
phone calls to our customer contact centres directly through the app.
Email ID: If you allow us to access your email id then, it enables us to
send various deals and offers directly to your email.
Photo/ Media/ Files: We take media storage permissions to cache the
Blinkit images to provide seamless and fast experience while browsing
Blinkit app.
Wi-Fi connection information: When you allow us the permission to detect
your Wi-Fi connection, we optimize your experience such as more detailing
on maps, better image loading etc.
Camera: You can grant camera permission as well to take pictures from your
camera like that of the invoice, defective products etc., in our customer
chat feature.
To the extent possible, we provide you the option of not divulging any
specific information that you wish for us not to collect, store or use.
You may also choose not to use a particular service or feature on the
website/application and opt out of any non-essential communications from
the Company.
Further, transacting over the internet has inherent risks which can only
be avoided by following security practices yourself, such as not revealing
account/login related information to any other person and informing our
customer care team about any suspicious activity or where your account
has/may have been compromised.
The Company uses data collection devices such as “cookies” on certain
pages of the website to help analyse our web page flow, measure
promotional effectiveness, and promote trust and safety. “Cookies” are
small data files placed on your hard drive or device that assist us in
providing our services and may include an anonymous unique identifier. The
Company offers certain features that are only available through the use of
a “cookie”.
The Company also uses cookies to allow you to enter your password less
frequently during a session. Cookies can also help the Company provide
information that is targeted to your interests. Most cookies are “session
cookies,” meaning that they are automatically deleted from your hard drive
at the end of a session. You are always free to decline our cookies if
your browser permits, although in that case you may not be able to use
certain features on the website and you may be required to re-enter your
password more frequently during a session.
Additionally, you may encounter “cookies” or other similar files on
certain pages of the website that are placed by third parties. The Company
does not control the use of cookies by third parties.
If you send the Company personal correspondence, such as emails or
letters, or if other users or third parties send us correspondence about
your activities on the website, the Company may collect such information
into a file specific to you.
The Company does not retain any information collected for any longer than
is reasonably considered necessary by us, or such period as may be
required by applicable laws. The Company may be required to disclose any
information that is lawfully sought from it by a judicial or other
competent body pursuant to applicable laws.
The website may contain links to other websites. We are not responsible
for the privacy practices of such websites which we do not manage and
control
Choices available regarding the collection, use and distribution of
information
To protect against the loss, misuse and alteration of the information
under its control, the Company has in place appropriate physical,
electronic and managerial procedures. For example, the Company servers are
accessible only to authorized personnel and your information is shared
with employees and authorized personnel on a need to know basis to
complete the transaction and to provide the services requested by you.
Although the Company endeavours to safeguard the confidentiality of your
personally identifiable information, transmissions made by means of the
Internet cannot be made absolutely secure. By using the website, you agree
that the Company will have no liability for disclosure of your information
due to errors in transmission and/or unauthorized acts of third parties.
We may share certain information with governmental agencies or other third
parties, where we are:
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Obligated under the applicable laws or in good faith to respond to
court orders and processes; or
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Detecting and preventing against actual or potential occurrence of
identity theft, fraud, abuse of Services and other illegal acts;
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Responding to claims that an advertisement, posting or other content
violates the intellectual property rights of a third party;
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Under a duty to disclose or share your personal data in order to
enforce our Terms of Use and other agreements, policies or to protect
the rights, property, or safety of the Company, our customers, or
others, or in the event of a claim or dispute relating to your use of
our Services. This includes exchanging information with other
companies and organisations for the purposes of fraud detection and
credit risk reduction.
Please note that the Company will not ask you to share any sensitive data
or information via email or telephone. If you receive any such request by
email or telephone, please do not respond/divulge any sensitive data or
information and forward the information relating to the same to
privacy@blinkit.com for necessary action.
Changes to the privacy policy
Blinkit reserves the right to change this policy from time to time. Any
changes shall be effective immediately upon the posting of the revised
Privacy Policy. We encourage you to periodically review this page for the
latest information on our privacy practices
Privacy questions and access to your personal information
If you have questions, concerns, or suggestions regarding our privacy
policy, we can be reached using the contact information on our “Contact
Us” page or at privacy@blinkit.com
In certain cases, you may have the ability to view or edit your personal
information online. In the event your information is not accessible online
and you wish to obtain a copy of particular information you provided to
us, or if you become aware the information is incorrect and you would like
us to correct it, please contact us immediately
Before we are able to provide you with any information or correct any
inaccuracies, however, we may ask you to verify your identity and to
provide other details to ascertain your identity and to help us to respond
to your request. We will contact you within 30 days of your request
Grievance redressal officer
If you wish to correct or update any information you have provided, you
may do so online, on the website itself. Alternatively, you may contact
the Company to correct or update such information by writing to us at
grievance.officer@blinkit.com
In the event of loss of access to the website, you may contact the Company
by writing to us at grievance.officer@blinkit.com
In the event that you have a grievance regarding our privacy policy or
data usage practices, you may reach out to our Grievance Redressal Officer
at the details below:
Grievance Redressal Officer: Dhananjay Shashidharan